Practical social media workshops

The workshop series turned communication strategy into approachable sessions for entrepreneurs, small teams and community organizations in Detroit.

Plan with intent

Participants learned to connect each platform and content idea to an audience need and a business objective.

Sessions compared platform roles so teams could focus their time instead of trying to publish everywhere.

Exercises moved from broad themes to specific stories, formats and a realistic publishing rhythm.

Simple indicators helped participants understand what resonated and what should change next.